Grindr guys display their physical fitness and use their good looks. They demonstrate that they spend time in the gym and that they take good care of their body.
Compared to straight men, they are more likely to explicitly state that they are “DTF,” that is, looking for sex or a hookup. Grindr males are more likely to stay anonymous on their profiles than their Tinder counterparts. They want to efficiently show that they can immediately have uncommitted sex with a stranger. This is also done by showing body pictures with their abs on display.
With my preliminary analysis, I find that Grindr men use costly signaling to demonstrate their genetic fitness to potential mates. This is different from the Tinder guys who use more conspicuous consumption in their profiles to indicate resources and ability to take care of family.
The signals we use in our profiles, are a function of who we are and what we want from a mate.
The Grindr context is one where long term procreation is rarely the main purpose. The primary concern is to show that they will be a fun hookup, or attractive to be around.
Chaim Kuhnreich does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.
How do we present ourselves on our dating profiles? When we select our photos, what do our selections say about us? What do they say about the app or service we are using?
Are there differences in the way people present themselves? And if so, what are some of the driving forces behind the way people present themselves?
I am a PhD candidate in marketing at Concordia University and I use psychology and marketing theories to help me to try and understand how we choose to present ourselves – or self-market – on dating apps.
Based on my initial findings, both straight and queer men use “costly signals” to attract a mate. However, the form of their signal differs.
Dating apps – a brief history
Tinder is known as having changed the way people date. But Grindr is actually the first geosocial dating app to hit the .
Like Tinder, Grindr is a smart phone app which uses your location to generate potential matches nearby. While Tinder requires two potential matches to “like” each other simultaneously (“swipe right”) to start a conversation, Grindr gives access to any member to start a conversation with another member nearby. Profile pictures of people around you show up on the screen.
Grindr is the largest “networking app for gay, bi, trans and queer people” with 2.4 million worldwide active users. Grindr is most often referred to as a hookup app because men can meet other men for hookups, seemingly meaningless and often anonymous sex, and move on.
It has been suggested the app has helped queer men who want to stay in the closet or those who are too young to go out to gay adult venues.
The peacock’s tail on Grindr is physical fitness
The costly signaling theory suggests that people engage in behaviours that appear to be costly because they want to Boeddhistische relaties give an honest signal to a potential mate. This signal is something that can not be copied. You cannot “cheat” to display this signal.
The classic example used to describe this phenomenon is the peacock’s tail. The quality of the peacock’s tail is an honest signal of the quality of its genetic makeup and fitness. A higher-quality tail is costly because it requires energy and resources to grow and maintain.